Ford Cuts Prices for Mustang Mach-E and F-150 Lightning Models
Less than 24 hours after reducing the prices of its 2023 Mustang Mach-E models in Canada, Ford Motor Company has made a similar adjustment in the US, lowering MSRPs across all trims to accommodate EV demand. The move intends to make the Mach-E more accessible to consumers, with lease programs offering additional discounts in the US. Furthermore, the Blue Oval has introduced fresh incentives for its F-150 Lightning.
It’s been over four years (2021) since Ford introduced the Mustang Mach-E, an all-electric crossover SUV that’s reignited one of its most iconic nameplates for the EV era, eliciting praise and triumphing pass criticism.
Ford has decreased prices for the 2023 Mach-E models by up to $8,100. A spokesperson for the American automaker shared details of the decreased prices. They stated that the adjustments are part of Ford’s ongoing efforts to cater to the evolving market while maximizing sales growth and customer value.
The smoking hot prices for the 2023 Ford Mustang Mach-E trims read as follows:
| 2023 Mach-E Trim | Previous MSRP* | New MSRP* | Price Difference |
| Select RWD | $42,995 | $39,895 | -$3,100 |
| Select AWD | $45,995 | $42,895 | -$3,100 |
| Premium RWD | $46,995 | $42,895 | -$4,100 |
| Premium AWD | $49,995 | $45,895 | -$4,100 |
| Premium RWD (Extended Range) | $53,995 | $45,895 | -$8,100 |
| Premium AWD (Extended Range) | $56,995 | $48,895 | -$8,100 |
| California Route 1 AWD | $56,995 | $48,895 | -$8,100 |
| GT | $59,995 | $52,395 | -$7,600 |
| GT (Performance Edition) | $64,995 | $57,395 | -$7,600 |
* MSRPs exclude the tax and destination fees
Ford also highlighted that any 2023 Ford Mustang Mach-E leased through Ford Credit qualifies for a $7,500 cash incentive and the $7,500 federal tax credit for EV leases the Blue Oval passes on to its customers. American buyers may save up to $13,000 off MSRP on a Mach-E lease. Moreover, qualified buyers can also benefit from 0% financing for 72 months.
The Stable announced additional bonus cash incentives for certain trims of the 2023 F-150 Lightning. The Lariat, XLT, and Pro versions of the 2023 Lightning are eligible for a $7,500 retail credit for eligible customers at the point of sale, with bonuses as follows:
$7,500 retail bonus cash on an F-150 XLT Extended Range purchase
$5,000 retail bonus cash on F-150 Lightning Lariat Standard and Extended Range purchase
$12,500 retail bonus cash for the F-150 Lightning Platinum
For consumers interested in leasing a 2023 Ford F-150 Lightning, the American automaker has introduced new offers to enhance the appeal:
$1,500 red carpet lease cash for the XLT
$5,000 red carpet lease cash on the Lariat
$7,500 red carpet lease cash for a Platinum
Enjoy Your 2023 Ford F-150 Lightning at Kenny Ross Ford
You deserve a vehicle that can handle both work and play. Look no further than the 2023 Ford F-150 Lightning, available now at Kenny Ross Ford. Our team is ready to show you how rugged and capable this beautiful vehicle can be. But with so many options to choose from, the most challenging part might be deciding between our new inventory and high-quality pre-owned vehicles. Luckily, our finance managers are here to help you find the perfect program at the most competitive rates. If you’re ready to take the plunge, you can apply for financing in just a few quick steps. Need more time before you part ways with your current ride? No problem. Our technicians are here to provide top-notch service and repairs, from routine maintenance to major overhauls. With over 60 years of experience, you can trust that Kenny Ross Ford has everything you need to make your automotive dreams a reality. So why wait? Ask around and see what Kenny Ross Ford can do for you today.
Photo Source/Copyright: Media Ford